When John Mitchell, YuDiving dive centre owner in Manchester UK, asked his team if they were up for a Finathon challenge to help raise funds for sharks, they unanimously said yes. They had a moment of hesitation though when he announced that they would have to swim the English Channel. Well, the distance of the English Channel in the pool to be more precise.
Is it a funny name? A fun bunch of scuba divers? Or fundraising in fins? A big sharktastic round of applause if you answered all three.
It’s a funny name for a swimathon in fins. It’s the global fundraiser for scuba divers to raise a few dollars for sharks and of course have some fun. But there’s also a serious side to all the wacky shark costumes, flash mobs and epic swim challenges.
This July, Project AWARE is looking for Finathon™ Champions to join the race to protect sharks. Amongst the many divers and dive centres who have responded to our call to raise awareness and challenge funds to support shark conservation so far, Lucas Schmitz is definitely going the extra mile.
From July 06th, Lucas will embark on a Cycling Trip across Europe to make it loud and clear that we need to put an end to the unsustainable killing of sharks before it's too late.
Would you shave your head for shark protection? That's just what Divemaster, Heather Murray is planning to do as part of the global Finathon™ - Get Swimming to End Shark Finning - fundraising challenge. We couldn't be more grateful and inspired.
The Finathon concept was born in 2011 from one scuba diver’s passion for sharks and has now swept the globe, raising critical funds for shark protection and inspiring a movement to end finning. The first Finathon™ took place in the town of Stoke on Trent, in the heart of England. An unlikely place to find a tribe of FINatical shark advocates.
The good news is you don’t have to be an event organiser extraordinaire to get involved in the Finathon™ 2013. In fact you don’t actually have to swim at all.
Simply create your very own personal Finathon™ fundraising page, write a few words from the heart about why you love sharks, why sharks are totally awesome and why you think they deserve protecting. Make it personal and ask your friends to support the cause!
You can make a difference for the ocean by donating your underwater photos to ZenWave Gallery. Launched last year, the ZenWave goal is to drive social and community change through the sale of amazing photos. All proceeds raised through the sale of photos support good causes including ocean conservation and Project AWARE.
“I'm Buddhist, a keen amateur photographer and I love to travel. Through ZenWave I've decided to combine these passions to try and give something back to the amazing places that have given me so much inspiration,” said founder Mark Turner.
Project AWARE’s FINatical about Dive Downbelow who reached the finish line and raised AUD $5,000 for sharks. Everyone completed the 1km open sea swim and enjoyed the day so much they’re asking: “When’s the next Finathon?”
Dive centres are creating innovative fundraising campaigns around the world.Project AWARE relies on dedicated divers to raise funds to protect our ocean planet. Fundraising can be as fun, fishy, flamboyant or FINatical as you like.